Placing ads on Facebook provides one of the most targeted advertising
opportunities today. Online advertising has gone through incredible growth in
the last few years and social advertising is no exception. You can advertise
on Facebook, LinkedIn, and YouTube with increased chances of reaching your
perfect customer thanks to the targeted demographic information.
In this ebook, you will learn how Facebook advertising works, how to set your
goals, design your Facebook ad campaign, test different variations, and finally
how to read the reports to analyze your results. In short, get ready to learn
everything you need to create killer ads on Facebook!
Recent projections have forecast that Facebook’s
ad revenue for 2011 may be around $2.5 billion
dollars. Last time I checked, that was a heck of a
lot of money for a seven year-old company. Why is
Facebook advertising so popular?
Facebook has a wealth of information about its
users. The social network knows its members’
sex, age, location, likes, and interests. This, in turn,
translates into Facebook’s ability to target ads to
users’ specific tastes. Knowledge is power and in
this case...
Click here to download the book for free
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